Information We Collect and their Sources
Information you provide
Information provided by others
Information you expressly authorise us to collect
Automatically collected information
Purposes for Which We Use Information
How We Share and Categories of Third Parties with Whom We Share Information
Your Choices Regarding the Sharing of your Information
Your Communication Choices
Changing or Removing your Information and Closing your Account
Collection of Information from Children
How We Protect Information
Links to other Websites
Information We Collect and their Sources
How we collect and store information depends on the Services you use and the activities in which you participate. You can use some of the Site and Services without providing any information other than that automatically collected as described below.
Visitors who access and browse the Site without registering are “Site Visitors.” To utilise some of the Services offered by webookcare, you must register with webookcare. All users who register with webookcare are “Registered Users.”
Regardless of whether you are a Site Visitor or a Registered User, all information that you provide to us when registering, posting a profile, communicating through the Site, discussing care options over the phone, utilizing our mobile applications or that you otherwise provide on the Site or by phone, email, postal mail or otherwise, will be stored by us. You represent and warrant to us that you have the right and authority to provide us all information you provide about yourself or others. You may provide us with information in various ways, including:
When you register directly through webookcare, we will collect and store the information that you provide to us on our online registration forms. This may include, among other information, your:
first and last name
Some users may have the opportunity to register with webookcare by connecting through Facebook’s application programming interface (API). Please see Section I.B.4 below to learn about the information we access, collect and store if you register with webookcare through Facebook.
If you register for a Service that requires you to pay a fee, webookcare will also collect your payment method details, such as account number, expiration date, and security code, as well as your billing address, for payment purposes and your birthday, if not previously provided.
If you are a Caregiver, we collect and store all the additional information that you provide to us in your profile. This may include, among other information:
details on the care you offer, including for example the type of care you provide, your availability, your location, your level of education, languages you speak, your ability to drive
related services you provide
pictures you choose to post
your phone numbers
testimonials, if you choose to provide them
any other information you choose to include in your profile
Both Site Visitors and Registered Users may provide information to webookcare when they contact Customer Service or utilise certain Services webookcare may offer by telephone. For example, if you call webookcare to discuss care options over the phone, we will collect and store all of the information you chose to provide to us, including but not limited to financial information, information about the care you or your loved one needs, health information about you or the loved one you seek care for, your contact information, etc. If you provide information about someone other than yourself, you represent that you have authority to do so.
Otherwise through the Site or by telephone, email, postal mail or chat
Certain Registered Users may provide additional information on the Site through other Site features and offerings such as our online communication platforms, groups and payment platforms. In some cases, Site Visitors may have the ability to provide us information through the Site, such as contact information. In addition, both Registered Users and Site Visitors may choose to provide information by phone, email, postal mail, or chat. We collect and store all of the information you provide us through these channels. Moreover, if you provide information about someone other than yourself through any of these channels, you represent that you have authority to do so.
webookcare also captures and collects information that Site Visitors, Registered Users and others provide about one another. For example, Caregivers may invite Site Visitors, Registered Users or others to rate and indicate their relationship to the Caregiver on the Site. Additionally, certain Registered Users may post reviews about individual Caregivers. webookcare may also obtain and post audio recordings of Caregiver testimonials, which may also be accessed from the Site. In addition, certain Registered Users may communicate directly with one another through webookcare platforms. Site Visitors, Registered Users and others also may provide us information about Registered Users by phone, email or postal mail. webookcare captures and stores all information it receives from Site Visitors, Registered Users and others about other Registered Users and Site Visitors.
If you engage a service provider through webookcare, such as a home care agency or a payments processor, that service provider may provide us with information about you or your loved ones, such as information relating to your transactions with the service provider.
We may from time-to-time request permission to collect certain information from or about you. For example, if you use a webookcare mobile application, we may request permission to access information about the contacts listed in your mobile device phone book when you initiate an address book search for friends who have downloaded the application. We may also request permission to access and store your location (e.g., your precise GPS-based functionality on the mobile devices used to access the Site and Services). If you grant your permission, we will access and/or store such information unless you subsequently opt out by adjusting the settings in your mobile device. See your device manufacturer’s instructions for further details.
We may automatically collect certain information about the computer or devices (including mobile devices) you use to access the Site and Services as described in this section below.
When you visit the Site, webookcare receives the internet protocol (“IP”) address of your computer (or the proxy server you use to access the internet), your computer operating system, the type of web browser you are using, and browser language. If you are using a mobile device, webookcare may also receive unique device identifiers and other information about your mobile or other device(s), and mobile operating system. We may correlate this information with other information we have about you. We may also automatically collect information related to the ways in which you interact with the Site and the Services, such as referring and exit pages, URLs, platform type, the number of clicks, domain names, landing pages, pages and content viewed (including ads viewed) and the order of such views, the amount of time spent on particular pages, the date and time you use the Services, error logs, and other similar information.
When you visit our Site or open one of our emails, we may allow authorised third parties, such as ad servers, ad agencies, ad exchanges, ad technology vendors, and research firms, to place or recognize a unique cookie, pixel, and/or similar technologies on your browser in order to provide you relevant webookcare advertisements as you surf the Internet. These advertisements may be targeted to you based on information these authorised third parties know or infer about you and include in the cookies placed on your browser, and/or on information about your Internet browsing activities gathered through your browser. If you prefer not to receive these online behavioral advertisements, you may opt – out here or here. In order for the opt-out to work, your browser must be set to accept third party cookies. Furthermore, if you buy a new computer or mobile device, change web browsers or delete the opt-out cookie, you will need to perform the opt-out task again. Please note that if you opt-out you may continue to receive webookcare advertisements as you surf the Internet, including contextual ads based on the content on a webpage you are visiting. However, these advertisements will not be displayed based on information contained in, or collected by, cookies or other technologies placed on your browser when you visit our Site or open our emails.
We also use Google Analytics to measure Site usage and improve our visitor experience. The relevant data is provided to us by Google in the aggregate (i.e., individual users are not identified) and allows us to better understand our Site audience. The Google Analytics features implemented by us allow us (i) to evaluate and generate reports on certain demographic, behavioral, and interest metrics of users collected by Google, and (ii) to create advertising remarketing audiences and campaigns based on such metrics, which may be segmented into aggregated groups.
Visitors can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using the Ads Settings form at https://www.google.com/settings/ads.
In general, the information we collect is used for our business purposes: (1) to improve our Services and enhance your experience with webookcare, (2) to enable us to provide a safer community for all our Registered Users, and (3) to help us communicate with you. For example, we may use your information to:
register and service your account;
include in Care Seeker profiles and Caregiver profiles;
contact you in response to questions and solicit feedback and input from you;
notify you about new features of the Services, special events, or products, services, and special offers, or other information that we believe will be of interest to you via email, SMS messages, or other media or networks;
administer sweepstakes and contests;
enable Care Seekers with each other and with Caregivers to search based on the information the other has made available on the Site, and information others have provided about them;
connect Care Seekers with Caregivers that appear to meet their needs and testimonials;
enable Registered Users to search for, find, interact, connect and share information with other Registered Users they may have an interest in interacting with;
enable Registered Users who connect to webookcare through Facebook to see which of the ir Facebook friends who have connected to webookcare through Facebook are Registered Users or friends with other Registered Users who have connected to webookcare through Facebook;
perform analytics and research aimed at improving the accuracy, effectiveness, usability, or popularity of the Services;
generate and review reports and data about our user base and usage patterns, including to improve the content and features of the Services or develop new Services;
otherwise help protect the safety and integrity of the Site and webookcare users; and
personalize promotional messages or content on the Site, via email or other ads on webookcare or third-party sites.
In addition to using the information collected by webookcare for the purposes described above, we may also share your information with various third parties, as described below. Please review our sharing policy closely. By using our Site or our Services, you agree to allow us to share the informat ion you provide to us in the ways described below. Your ability to make changes to what information is shared is described below in Section IV.
If you are a Care Seeker or a Caregiver, in order to increase your chances of finding a job or finding the care you need, we share with Site Visitors and Registered Users the information that is included in your profile, aside from your contact information, as well as the following registration information, which we may include in your profile: your first name, first initial of your last name, city, province, profile picture, and if you are a Caregiver, your gender and, unless you opt-out, your age. With certain exceptions, you choose how much detail you want to include in your profile. We may also share on your profile and any reviews you have posted on our Site, whether you have connected to webookcare through Facebook, and any connections you have with other webookcare members, including the nature of those connections. If you are a Caregiver and have elected to verify certain information with webookcare or to have a background check performed, we may also disclose that information in your profile as a Registered User in addition to your response rate and any payment or payroll testimonials you have indicated.
We may display personal testimonials of Registered Users and other endorsements on our Site or in other marketing materials. These testimonials or endorsements may include information such as the Registered User’s first name, first initial of last name, town and province. With a Registered User’s consent, we may include their full name.
In addition to the information that is provided to all Registered Users and Site Visitors, Caregiver reviews and testimonials are made available to certain Registered Users. If you are a Caregiver, your phone number may be visible to certain Registered Users if you elect to share it in your profile. In addition, your approximate residential location (through Google map plotting) is made available to certain Registered Users and Site Visitors unless you elect to keep that information confidential.
If you are a Care Seeker or a Caregiver, you will appear in search result listings if you match the search criteria used by a Caregiver or Care Seeker, as applicable. Similarly, you may appear in emails sent to Caregivers or Care Seekers in your area. Care Seekers may opt-out of being included in Caregiver search results and in certain emails sent to Caregivers. In addition, if you are a Care Seeker and you view the profile of certain Caregivers, those Caregivers will be able to see that you have viewed their profiles unless you opt-out of that information sharing.
If you are a Registered User, your webookcare online status may be made available to other Registered Users unless you elect to keep that information confidential.
If you connect to webookcare through Facebook, we may allow any of your Facebook friends who have connected to webookcare through Facebook to see that you are a Registered User. In addition, other Registered Users who have connected to webookcare through Facebook will be able to see if you are friends with any of their Facebook friends or if you share certain affinities or interests with them.
If you fill out a form to request information from a specific corporate Care Seeker, such as a specific facility or hospital, the contact information you submit on a form for the Care Seeker will be forwarded to that provider. Similarly, if you call a corporate Care Seeker directly or click to a corporate Care Seeker’s site from the webookcare site, any information you provide over the phone or on the Care Seeker’s site will be provided by you directly to the provider.
If we terminate your registration for any reason, we reserve the right to send a notice of your termination to other Registered Users with whom we believe you have corresponded.
We also share information with vendors with whom we have a contractual relationship and who perform services for webookcare including, without limitation, vendors who provide email, demographic information, or geo-location information services, vendors who perform background checks, vendors who process or accept credit card payments, vendors who run classified advertising businesses, vendors who send SMS messages to Registered Users’ mobile phone numbers, vendors who provide services that enable us and other third parties to detect and prevent fraud, in each case to the extent applicable. In certain cases (such as for vendors who help facilitate our online communication services or provide fraud detection and prevention services), the information we share may include the contents of written and audio messages you send through our online communication platforms.
With listings in and through Google and other public search engines, social media sites (e.g., Facebook, Google+), and on other third-party websites)
In an effort to further facilitate the ability of Care Seekers or Caregivers to find a Caregiver, selected information contained in Care Seeker and Caregiver profiles, which may include photo, first name, first initial of last name, city, province Care Recipient description, may also be shared with third party search engines, social media sites, and other third party websites or vendors who run classified advertising and other businesses, and thus may be listed in third party web site search results and on third party websites, which would make that information available to the public and allow them to link to your webookcare profile. Registered Users can opt-out of this sharing by adjusting their account settings. If you post information in a webookcare online group forum, such as the Quora or Reddit, your content, including your name as the contributor, may be displayed in third party search engine results and available to the public.
If you connect to webookcare through Facebook’s API, you may elect to post certain of your activities on webookcare back to your Facebook account. You will be prompted to decide whether or not to share those webookcare activities back to your Facebook account.
You acknowledge and agree that we may disclose any of the information we’ve collected about you to any of our affiliates or subsidiaries for the purposes of providing you with the Services, operating the Site, soliciting you for potential employment opportunities with those affiliates or subsidiaries, and our other commercial purposes, including those of our affiliates and subsidiaries.
If you enroll in your employer’s benefits program, you acknowledge and agree that we may disclose information about your utilization of the Site and the Services to your employer, including without limitation the type of care sought, statistics on provider searches, and messages sent or received in relation to your use of webookcare; the number of inquiries and types of care sought in relation to your use of search filters; days and hours of care used; names and ages of dependents for whom the home care services are utilised; the type of home care utilised (i.e., adult or child); and your utilisation of the webookcare service. webookcare also may share this information with third parties designated by your employer to receive it.
We also may share your information with a third party if you consent to the sharing.
webookcare offers various background check from Screening Canada. A Caregiver can authorise an Identification Verification Check, Basic Criminal Record Check, Enhanced Criminal Record Check, Vulnerable Sector Verification, Driver’s license Verification, Credential Verification, Educational Verification, Employment Verification in response to a request by a Care Seeker who is considering hiring him or her. If you authorise a background check to be run on you in response to a request by a Care Seeker who is considering hiring you, the results of the check will be shared directly with the Care Seeker. If you are a Registered User who has requested a background check through webookcare, a statement may be included in your profile to confirm that you have completed that check. The service provider who completes the background check may also send the results to you by email or postal mail. You acknowledge that sensitive material may be included in your background check, and that you are responsible for providing us and our service provider (if applicable) with correct information.
Through certain pages of the Site, webookcare may from time to time offer to individuals who may or may not be Registered Users the opportunity to purchase additional background checks on Caregivers who may or may not be Registered Users. If you authorise a background check to be run on you in response to such a request, the results of the check will be shared directly with the requester. If you are a Registered User of the Site and have requested such a background check, a statement may be included in your profile to confirm that you have completed that check. However, we will not share the check or results with any other Site Visitor or Registered User unless you specifically consent. The service provider who completes the background check may send the results to you by email or postal mail.
Your Choices Regarding the Sharing of your Personal Information
Registered Users have control over what optional information they choose to share with us when utilizing our Services (such as pictures, certain details in a profile, etc.).
In addition, Registered Users have the following opt out choices with respect to the sharing of their information, which they can manage via their account settings:
Registered Users can opt out of having their webookcare online status visible to other Registered Users who are on webookcare.
Registered Users can opt out of sharing message read receipts with other Registered Users.
Registered Users can opt out of having information contained in their Caregiver profiles shared with other Registered Users and third-party web sites to be listed in third party search engine results such as Google.
Registered Users who have connected to webookcare through Facebook may subsequently opt out of having certain of their Facebook information shared with webookcare and certain of their webookcare information shared with Facebook by disabling Facebook Connect in their account settings.
Registered Users who have opted into receiving text message alerts notifying them of account related events can opt out of receiving those text messages.
Caregivers can opt out of having their approximate residential location (through Google map plotting) visible to Registered Users.
Caregivers can choose whether or not to allow Care Seekers to initiate calls with them.
Caregivers can opt out of allowing care-related companies to contact them about potential bookings.
Caregivers can opt out of having their age visible to Registered Users.
Care Seekers can opt out of allowing Caregivers see that they have viewed the Caregivers’ profiles.
Users of a webookcare mobile application, who have given webookcare permission to access certain information from their mobile device such as their location or contacts, may subsequently opt out of that information sharing by adjusting the settings in their mobile device.
By becoming a Registered User, you are consenting to receive certain email communications from us, such as special offers, tips and advice, notifications of new Care Seekers or Caregivers in your area, customer surveys and administrative notices.
You may also opt-out of receiving unsolicited marketing calls from us regarding your webookcare account by adjusting your settings in your account settings.
If you have opted in to receive SMS messages from us but would now like to opt out, you may do so by adjusting your settings in your account settings.
If you have opted in to receive SMS messages from us but would now like to opt out, you may do so by adjusting your settings in your account settings.
You can update certain of your information by logging into your account and accessing your account settings. If you would like to remove some of the information you have posted on the Site, such as information you posted in profiles, you may do so by editing or deleting that item in your Profile & Settings.
If you no longer wish to participate in our Services, you may close your account directly through your account settings.
If you close your webookcare account, we will remove your name and other contact and identifiable information from our publicly viewable database. If you close your account, we have no obligation to retain your information, and may delete any or all of your account information without liability. However, we may retain information related to you if we believe it may be necessary to prevent fraud or future abuse, or for legitimate business purposes, such as analysis of aggregated, de -identified information, account recovery, auditing our records, enforcing our rights and obligations under our agreements, or if required by law. webookcare may also retain and use your information if necessary, to provide the Services to other Registered Users. For example, just as an email you may send to another person through an email service provider resides in that person’s inbox even after you delete it from your sent files or close your account, emails you send through webookcare to other Users, as well as your contributions to webookcare groups, may remain visible to others after you have closed your account. Similarly, other information you have shared with others, or that others have copied, may also remain visible. webookcare disclaims any liability in relation to the deletion or retention (subject to the terms herein) of information, or any obligation not to delete the information. webookcare does not control when search engines update their search index or cache, which may contain certain profiles or other information that have since been removed from webookcare’s Site.
webookcare’s Site and Services are not intended for individuals under the age of 18. Moreover, if we become aware that we have collected personal information (as defined by the Children’s Online Privacy Protection Act) from children under the age of 18, we will take reasonable steps to delete it as soon as practicable.
We have implemented a variety of administrative, technical, and physical security measures to protect against the unauthorised access, destruction, or alteration of your information. These safeguards vary based on the sensitivity of information that we collect, process, and store and the current state of technology.
Attn: Privacy Department
PO Box 751
Canada, V0N 1V0
Answers to the most common questions about WeBookCare can be found in our Help Centre. Learn more about finding a Caregiver, paying for bookings or what it means to be a WeBookCare Caregiver. We offer additional ways to directly connect with WeBookCare for quick responses and outstanding service. Contact us by phone, email, live chat or through social media from the links below.
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